{"id":20283,"date":"2021-10-06T13:51:08","date_gmt":"2021-10-06T13:51:08","guid":{"rendered":"https:\/\/www.simagazin.com\/?p=20283"},"modified":"2022-02-08T08:31:32","modified_gmt":"2022-02-08T08:31:32","slug":"france-success-factor-innovation","status":"publish","type":"post","link":"https:\/\/www.simagazin.com\/en\/si-alpin\/topics\/digitalisation-innovation\/france-success-factor-innovation\/","title":{"rendered":"France &#8211; Success factor innovation"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 gradient-container-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#e2e2e2;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_6 1_6 fusion-one-sixth fusion-column-first gradient-column-1\" style=\"width:16.666666666667%;width:calc(16.666666666667% - ( ( 20px ) * 0.16666666666667 ) );margin-right: 20px;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\">.fusion-builder-row .fusion-layout-column.gradient-column-1 .fusion-column-wrapper:before {content: \"\"; position: absolute; width: 100%; height: 100%; top: 0; left: 0;z-index:-1;background: -webkit-gradient(linear, left top, right top, from(), to())!important;background: -webkit-linear-gradient(0deg, , )!important;background: -moz-linear-gradient(0deg, , )!important;background: -ms-linear-gradient(0deg, , )!important;background: -o-linear-gradient(0deg, , )!important;}<\/style><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_3 2_3 fusion-two-third fusion-column-last gradient-column-2\" style=\"width:66.666666666667%;width:calc(66.666666666667% - ( ( 20px ) * 0.66666666666667 ) );margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1\"><p>The coronavirus crisis hit the winter sports sector in France hard. On the weekend of 15th March 2020 all ski resorts had to close at short notice. In the 2019\/2020 season, the losses of visits to French ski resorts were around -16 % compared with the previous year\u2019s season.<\/p>\n<p>Because of the ongoing health crisis, the ski lifts were unable to open at all in the 2020\/2021 season.<\/p>\n<p>Owing to an increase in French and European tourists, the 2020 summer season was better than expected, although the French tourist sector recorded heavy losses overall for 2020 as a whole; income from tourism collapsed by 41% overall.<\/p>\n<p>Before the coronavirus crisis, an average of 334 m euros per year was invested in the winter sports infrastructure (2015 \u2013 2018). Because of the current situation, as mentioned above, the lifts are now standing idle.<\/p>\n<p>Nonetheless, upcoming major sports events, such as the 2023 FIS Alpine World Ski Championships in Courchevel and M\u00e9ribel, are boosting<br \/>\ninvestments. Opportunities will emerge here, especially in the areas of sustainability and safety.<\/p>\n<\/div><style type=\"text\/css\">.fusion-builder-row .fusion-layout-column.gradient-column-2 .fusion-column-wrapper:before {content: \"\"; position: absolute; width: 100%; height: 100%; top: 0; left: 0;z-index:-1;background: -webkit-gradient(linear, left top, right top, from(), to())!important;background: -webkit-linear-gradient(0deg, , )!important;background: -moz-linear-gradient(0deg, , )!important;background: -ms-linear-gradient(0deg, , )!important;background: -o-linear-gradient(0deg, , )!important;}<\/style><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 image-wide-container gradient-container-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#e2e2e2;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_6 1_6 fusion-one-sixth fusion-column-first gradient-column-3\" style=\"width:16.666666666667%;width:calc(16.666666666667% - ( ( 20px ) * 0.16666666666667 ) );margin-right: 20px;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-column-content-centered\"><div class=\"fusion-column-content\"><div class=\"fusion-text fusion-text-2\"><p>Photo: Pexels\/ Melvin Wahlin<\/p>\n<\/div><style type=\"text\/css\">.fusion-builder-row .fusion-layout-column.gradient-column-3 .fusion-column-wrapper:before {content: \"\"; position: absolute; width: 100%; height: 100%; top: 0; left: 0;z-index:-1;background: -webkit-gradient(linear, left top, right top, from(), to())!important;background: -webkit-linear-gradient(0deg, , )!important;background: -moz-linear-gradient(0deg, , )!important;background: -ms-linear-gradient(0deg, , )!important;background: -o-linear-gradient(0deg, , )!important;}<\/style><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_5_6 5_6 fusion-five-sixth fusion-column-last gradient-column-4\" style=\"width:83.333333333333%;width:calc(83.333333333333% - ( ( 20px ) * 0.83333333333333 ) );margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-column-content-centered\"><div class=\"fusion-column-content\"><div class=\"cbp-qcustomelement- cbp-527253133\"><div class=\"custom-si-image \"><img src=\"https:\/\/www.simagazin.com\/wp-content\/uploads\/2021\/10\/pexels-melvin-wahlin-2433353-e1633528134662.jpg\" \/><\/div><\/div><style type=\"text\/css\">.fusion-builder-row .fusion-layout-column.gradient-column-4 .fusion-column-wrapper:before {content: \"\"; position: absolute; width: 100%; height: 100%; top: 0; left: 0;z-index:-1;background: -webkit-gradient(linear, left top, right top, from(), to())!important;background: -webkit-linear-gradient(0deg, , )!important;background: -moz-linear-gradient(0deg, , )!important;background: -ms-linear-gradient(0deg, , )!important;background: -o-linear-gradient(0deg, , )!important;}<\/style><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 gradient-container-3 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#e2e2e2;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_6 1_6 fusion-one-sixth fusion-column-first gradient-column-5\" style=\"width:16.666666666667%;width:calc(16.666666666667% - ( ( 20px ) * 0.16666666666667 ) );margin-right: 20px;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\">.fusion-builder-row .fusion-layout-column.gradient-column-5 .fusion-column-wrapper:before {content: \"\"; position: absolute; width: 100%; height: 100%; top: 0; left: 0;z-index:-1;background: -webkit-gradient(linear, left top, right top, from(), to())!important;background: -webkit-linear-gradient(0deg, , )!important;background: -moz-linear-gradient(0deg, , )!important;background: -ms-linear-gradient(0deg, , )!important;background: -o-linear-gradient(0deg, , )!important;}<\/style><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_2_3 2_3 fusion-two-third fusion-column-last gradient-column-6\" style=\"width:66.666666666667%;width:calc(66.666666666667% - ( ( 20px ) * 0.66666666666667 ) );margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-3\"><h3>Modernisation for success<\/h3>\n<p>Operators regularly invest large sums in the maintenance and expansion of existing infrastructure and attractions. Around EUR 334 m of investment was made each year between 2015 and 2018, of which 40% in lift systems.<\/p>\n<p>Generally it can be said that the ski resorts are increasingly diversifying their offer across all seasons and types of sport. The subject of digitalisation is also gaining greater significance in the French winter sports resorts.<\/p>\n<p>A high level of interest is already apparent here, across borders, and this will only intensify further in the coming years. Growing use of the internet and digital data means not only that users receive more information about the ski resorts and their personal ski holidays but also that the stations become part of a broader, mutual exchange of information.<\/p>\n<p>In some French ski resorts, initial industry-wide efforts are being made to take account of sustainable development criteria in ski tourism. For example, the ski destinations of Montgen\u00e8vre (Provence- Alpes-C\u00f4te d\u2019Azur region), M\u00e9ribel and Avoriaz (both in the Auvergne-Rh\u00f4ne-Alpes region) now manage their resorts with quality certificates and audits.<\/p>\n<p>Alongside these efforts, it is also clear that a more global approach to solutions with more environmentally sustainable alternatives will be required, in order to make winter tourism fit for the future in the long term. These sustainable development approaches can also improve guest satisfaction.<\/p>\n<p>Further information about the French winter sports market can be found in the Advantage Austria industry report for 2021.<\/p>\n<\/div><style type=\"text\/css\">.fusion-builder-row .fusion-layout-column.gradient-column-6 .fusion-column-wrapper:before {content: \"\"; position: absolute; width: 100%; height: 100%; top: 0; left: 0;z-index:-1;background: -webkit-gradient(linear, left top, right top, from(), to())!important;background: -webkit-linear-gradient(0deg, , )!important;background: -moz-linear-gradient(0deg, , )!important;background: -ms-linear-gradient(0deg, , )!important;background: -o-linear-gradient(0deg, , )!important;}<\/style><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>After the difficult winter seasons in 2019 \u2013 2021, France is now looking optimistically to the future. The industry report on France from Austrian Economic Chamber WKO shows the trend and developments in this market.<\/p>\n","protected":false},"author":2,"featured_media":20284,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[177],"tags":[],"_links":{"self":[{"href":"https:\/\/www.simagazin.com\/en\/wp-json\/wp\/v2\/posts\/20283"}],"collection":[{"href":"https:\/\/www.simagazin.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.simagazin.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.simagazin.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.simagazin.com\/en\/wp-json\/wp\/v2\/comments?post=20283"}],"version-history":[{"count":4,"href":"https:\/\/www.simagazin.com\/en\/wp-json\/wp\/v2\/posts\/20283\/revisions"}],"predecessor-version":[{"id":20291,"href":"https:\/\/www.simagazin.com\/en\/wp-json\/wp\/v2\/posts\/20283\/revisions\/20291"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.simagazin.com\/en\/wp-json\/wp\/v2\/media\/20284"}],"wp:attachment":[{"href":"https:\/\/www.simagazin.com\/en\/wp-json\/wp\/v2\/media?parent=20283"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.simagazin.com\/en\/wp-json\/wp\/v2\/categories?post=20283"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.simagazin.com\/en\/wp-json\/wp\/v2\/tags?post=20283"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}