
Martin Edelsbrunner
CEO Mevo
Digitalisation & Innovation
The repellent ski boot
The skiing and cable car industry is considered highly innovative for good reason. In addition to established players, visionaries regularly attract attention. Today, we introduce a new magnet technology for ski tourers.
18. July 2024
Really repellent – that‘s how one might describe the innovation of Salzburg (Austria) native Martin Edelsbrunner. The passionate ski tourer with competitive experience has developed an upgrade for touring skis after studying sports equipment:
Under the brand Mevo, his