Guest Record: North America on the rise
The ski resorts in the USA recorded a visitor record. The National Ski Areas Association reports an all-time high of 65.4 million guests in the winter season 2022/23.
Hopes & Fears: Season worldwide
Records on the one hand -major challenges on the other: The International Snow Report on Snow & Mountain Tourism 2023 presents an ambivalent picture.
Industry Topic Boomerang Hiring
"New employees are hard to find. On the other hand, Boomerang Hiring involves former employees returning to their previous employer. Can this work?"
Season review: Positive statistics in the Alpine region
The winter season 2022/23 was characterized by challenges, however, the statistics of the ski resorts in Switzerland, Germany, Austria and Italy show that the pleasure of skiing remains undiminished among guests.
Innovative Technologies: Service Enhancers in Alpine Tourism
Ambassador for the Future Jörg Eugster sees four major trends coming to Alpine tourism. They can serve as service enhancers, provided they are taken up by the ski resorts.
Outlook on the Winter Season 2022/23
Even in times like these, the D-A-CH-region (German/Austria/Switzerland) is not called the Sillicon Valley of winter sports without reason. Is Alpine tourism facing a turning point, a dip or even a possible booster this winter season? New data from MANOVA market researchers provide the answer.





